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Mobile
subscriptions reached 6.2 billion in Q1 2012
Ben Uzor Jr
An estimated 85 percent of the world’s population will have access
to the internet using mobile internet by 2017, Ericsson’s second Traffic and
Market Report – ‘On the Pulse of the Networked Society, released, weekend has
revealed. According to the report, there will be close to nine billion mobile
subscriptions, compared to six billion by the end of 2011. Industry analysts at
Ericsson say machine-to-machine subscriptions will add significantly to this
figure. The analyst argued that for many people around the world, the mobile
phone will be the only means of accessing the internet. Douglas Gilstrap,
senior vice president and head of Strategy, Ericsson said: “Today, people see
access to the internet as a prerequisite for any device.
This mindset results in growing demand for mobile broadband and
increased data traffic. Operators recognize this business opportunity and are
aiming to facilitate this growth and provide good user experience with fast
data speeds through high capacity networks. Today, around 75 percent of the High
Speed Packet Access (HSPA) networks worldwide have been upgraded to a peak
speed of 7.2 Mbps or above and around 40 percent has been upgraded to 21 Mbps.”
In the report, around 15 percent of HSPA networks now have speeds up to 42 Mbps
in whole or parts of the network following a wave of upgrades. “Today, we are
already seeing evolutionary steps towards increasing speeds to well over a 100
Mbps”, Gilstrap added.
Ericsson also predicted that by 2017 half of the world’s
population will be covered by Long Term Evolution (LTE)/4G networks. Interestingly,
smartphone subscriptions will number around three billion in 2017 – compared to
700 million in 2011. Patrick Cerwall, head of strategic marketing and
intelligence, Ericsson told journalist in Lagos during a video conferencing
session that the total subscription of data-heavy devices will grow from around
850 million by the end of 2011. This, according to him will include
smartphones, mobile Personal Computers (PCs) and tablets with cellular
connectivity. “In 2017, around one third of installed base of mobile PCs is
estimated to have 3G/4G subscription: the remaining will use Wi-Fi or Ethernet.
Some mobile PCs with 3G/4G capability do not have active mobile subscription.”
Total mobile data traffic continues to increase – between Q1 2011
and Q1 2012 data traffic doubled – and the prime driver is video. Smartphones
are also, and will remain, a key data traffic driver. The mobile data traffic
will grow by 15 times between 2011 and 2017. Cerwall pointed out that the
growth of smartphones has been tremendous. According to him, 40 percent of the
world’s smartphone users access internet and apps even before getting out of
bed. “Once out of bad, internet and apps are used almost constantly, peaking
during the daily commute with 70 percent usage.” He said there was continued
strong momentum for smartphone uptake in all regions. According to him,
approximately 35-40 percent of all mobile phones sold in Q1 were smartphones,
compared to around 30 percent for the full year 2011.
“Only around 10 to 15 percent of the worldwide installed base of
subscription use smartphones, which means that there is considerable room for
further uptake”, he added. The data in the report also shows variations between
countries and regions. In the case of mobile net additions, China added the
most subscriptions for a single country in Q1 2012 with 39 million, followed by
India with 25 million. The Asia Pacific region added in total 93 million
subscriptions, followed by Africa with 30 million. The main continuous trend
identified in the report is that everything is going mobile. This evolution is
mainly being driven by people’s increasing demand for anywhere, anytime
connectivity and the use of video, cloud-based services and the internet – but
also by machine-to-machine connectivity.
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